On Thursday, Crate & Barrel Holdings, Inc. announced it had developed a multi-year investment strategy that would pave the way for continued growth across the organization.
The “Bring it Home” plan would make significant investment in talent, technology and infrastructure, the company said, as part of CBH’s commitment to its customers’ experiences through a digital-first operating model and a modern technology foundation.
“We have learned so much over the past three years as we have navigated through both a global pandemic and a supply chain crisis,” said Janet Hayes, CEO of Crate & Barrel Holdings. “By leading with a modern mindset, we experienced unprecedented growth during these times of tremendous pressure and these investments will help us maintain that momentum.”
While the company said its focus remains with its customers, the investment strategy will make the most of inventory using real-time data to predict demand, automate decisions and ensure fast, complete and reliable delivery. Using integrated, automated and AI-driven technology the investments will stretch across the company, CBH officials said, online, in stores and in customers’ homes.
CBH said it will double the size of its technology team over the next three years and move the business intelligence and customer relationship management to the technology team. Additionally, the company said it will build a new technology stack from the ground up and accelerate universal apps and platforms with next-generation AI technology. And the company said it would use AI technology and automation to increase facility efficiencies and optimize inventory while increasing automation across channels to identify services for customers based on their preferences.